KWEICHOW MOUTAI(SH:600519) Chang Jiang Shang Bao·2025-10-27 02:03Core Viewpoint - Guizhou Moutai Group has undergone a significant leadership change, with Zhang Deqin stepping down as chairman and being replaced by Chen Hua, the director of the Guizhou Provincial Energy Bureau, amid pressures on the company's performance due to industry transformations and economic adjustments [1][2][3]. Leadership Changes - Zhang Deqin, who was seen as a cultivated talent within Moutai, served as chairman for only one and a half years before his departure [2][4]. - Since May 2018, Guizhou Moutai has experienced frequent leadership changes, with five chairmen in seven years, including instances of legal issues leading to dismissals [2][5]. Company Performance - In the first half of 2025, Guizhou Moutai reported revenues of 91.094 billion yuan and a net profit of 45.403 billion yuan, both marking historical highs but with growth rates slowing to around 9% [2][9]. - The company achieved revenues of 174.144 billion yuan and a net profit of 86.228 billion yuan in 2024, reflecting year-on-year growth of 15.66% and 15.38%, respectively [9]. Market Challenges - The white liquor industry is facing a transformation, with companies under pressure due to changing consumer behaviors and economic adjustments, leading to a shift from chaotic growth to a phase of resolving existing contradictions [8][9]. - The current market dynamics are characterized by a "three-phase overlap," indicating a transition period for the industry [9][11]. Future Expectations - Chen Hua's ability to navigate Guizhou Moutai through these challenges is highly anticipated, especially given his lack of prior experience in the liquor industry [10][11].