Core Insights - The event "Follow the Events to Tour Jiangbei" was held on October 25, 2025, at JD MALL Square, focusing on integrating sports, viewing, and consumption [1][3] - The event featured a three-on-three basketball tournament with 20 teams participating, alongside various sports activities attracting over 2000 participants [3] - The event successfully attracted nearly 5000 attendees, with a total customer flow of 50,000, marking a 300% year-on-year increase, and generated surrounding consumption of 700,000 yuan [5] Event Highlights - The event was guided by the Chongqing Sports Bureau and organized by the Jiangbei District Cultural Tourism Committee and Sports Bureau, emphasizing a high-quality and interactive sports experience [1][7] - JD MALL provided excellent venue and logistical support, facilitating promotional activities and setting up a viewing point for the 2025 League of Legends World Championship [3][5] - The event included a showcase of over 20 sports and cultural enterprises, promoting various products and services, which contributed to a vibrant atmosphere [3][5] Future Plans - Jiangbei District aims to continue promoting the deep integration of sports events and consumption, optimizing the event system, and innovating the "Sports+" development model [7] - The focus will be on expanding sports consumption scenarios and enhancing the economic benefits of events to support high-quality collaborative development in the region's sports, culture, and tourism sectors [7]
打造“体育＋”融合新典范 江北体育消费促进系列活动举办
Sou Hu Cai Jing·2025-10-27 06:01