2025中国户外运动产业大会在云南举办

Core Insights - The 2025 China Outdoor Sports Industry Conference was held in Dali, Yunnan, focusing on themes of "first-mover economy, technological outdoor, and cross-industry integration" [1] - The conference aims to enhance brand influence and promote high-quality development of the sports industry, contributing to the construction of a sports power and better serving national economic and social development [1] Industry Development - The outdoor sports industry in China is experiencing rapid growth, becoming a significant force in the economic growth of the sports sector, as highlighted in the "China Outdoor Sports Industry Development Report (2024-2025)" [1] - The National Development and Reform Commission announced the first batch of 49 high-quality outdoor sports destination construction areas, including Beijing's Pinggu District and Hebei's Qinhuangdao, to promote the development of the outdoor sports industry through targeted support [1] Regional Achievements - Yunnan Province has developed a comprehensive layout for outdoor sports products, including "water, land, air, mountain, snow, and ice" activities, and has introduced supportive policies for regional outdoor sports development [2] - The Dali region has seen significant economic benefits from hosting the outdoor sports conference for two consecutive years, with a continuous increase in consumption related to outdoor sports and events [2]