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Hoka, Ugg Take Deckers Outdoor Stock To $110?
DeckersDeckers(US:DECK) Forbesยท2025-10-27 12:25

Core Viewpoint - Deckers Outdoor (DECK) stock is currently trading within a support range of $82.59 to $91.29, where it has historically rebounded significantly, achieving an average peak return of 59.2% after three previous instances of trading at this level [1] Financial Performance - The stock has faced a decline this year due to mixed earnings and margin pressures from rising tariffs and higher selling expenses, but it has strong brand momentum from high-growth lines like Hoka and Ugg [5] - Ugg sales increased by 10.1% and Hoka sales grew by 11.1%, reaching $634.1 million in the last quarter [5] - Revenue growth for DECK stands at 16.3% over the last twelve months (LTM) and an average of 16.5% over the past three years [7] - The company has a free cash flow margin of nearly 19.2% and an operating margin of 23.6% LTM [7] - The lowest annual revenue growth in the last three years was 15.1% [7] - DECK stock trades at a price-to-earnings (PE) ratio of 13.6, indicating a lower valuation compared to the S&P [7] Market Position and Risks - Deckers Outdoor has a solid financial foundation and expanding international opportunities, despite being susceptible to significant declines during market turmoil [6] - The company operates 140 retail locations worldwide and distributes through various channels, including department stores and specialty retailers [6] - Historical performance shows that DECK experienced a 44% decline during the Dot-Com crash and a 77% drop during the Global Financial Crisis, highlighting its vulnerability to market conditions [6]