Sell Harley Stock, Analyst Says. 2 Factors ‘Overwhelming' the Motorcycle Industry.

Core Viewpoint - Morgan Stanley's Stephen Grambling has downgraded the stock from Hold to Sell due to low pricing power and weak secular trends [1] Summary by Category Pricing Power - The company is experiencing low pricing power, which is a significant factor in the downgrade decision [1] Market Trends - There are weak secular trends affecting the industry, contributing to the negative outlook [1]