重磅!高层再定调房地产!
Sou Hu Cai Jing·2025-10-27 20:38

Core Insights - The 20th Central Committee's Fourth Plenary Session emphasizes "promoting high-quality development of real estate" alongside people's well-being and common prosperity, indicating a shift from emergency measures to long-term institutional restructuring [1][3] Group 1: Policy Framework - Real estate is now positioned as a core element of "people's quality of life," moving beyond its role as merely an economic engine, with a focus on high-quality development alongside employment, education, and social security [3] - The new policy approach aims to create a new supply-demand cycle, emphasizing product innovation such as green housing and smart communities to stimulate consumption [3] - The integration of land, population, and housing policies is highlighted, with key urban areas like the Yangtze River Delta and Guangdong-Hong Kong-Macau Greater Bay Area likely to pilot mechanisms linking land, finance, and population [3] Group 2: Market Dynamics - Short-term market indicators show a recovery in transaction volumes in core cities due to policies like "recognizing houses but not loans," but there is a K-shaped divergence in market performance, with first-tier cities seeing increased demand while third and fourth-tier cities face inventory pressures [4] - Urban renewal initiatives, particularly the transformation of urban villages, are becoming a new demand driver, with a shift from monetary compensation to a "housing ticket + quality upgrade" model [5] - Long-term survival in the real estate sector will depend on product quality, with a focus on green buildings and prefabricated technologies becoming essential for market entry [6] Group 3: Regional Impacts - In Hefei, significant increases in affordable housing supply are expected, particularly in industrial clusters, to meet the housing needs of new citizens and young people [7] - The emphasis on quality in the commodity housing market will require developers to enhance product design, construction quality, and community amenities, moving away from reliance on location-based price increases [8] - Urban renewal in older districts of Hefei will accelerate, improving living conditions and creating opportunities for the construction and renovation sectors [8] Group 4: Future Outlook - The Fourth Plenary Session marks a turning point for the real estate industry, shifting focus from scale growth to integration with national strategies and public needs, with short-term policies aimed at stabilizing the market and long-term strategies focused on urban renewal and product upgrades [10] - The industry is expected to transition into an oligopoly phase, with a clear policy path that includes urban village renovations to release demand and high-quality housing standards driving industry upgrades [11]