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固原市“城中大集”释放消费新动能
Sou Hu Cai Jing·2025-10-27 21:41

Core Insights - The event "New Big Market New Services New Consumption" aims to stimulate consumer spending and market potential in Guyuan City, aligning with national and local government initiatives to boost consumption [1][12] Group 1: Event Overview - The event took place from October 24 to 26, organized by the Guyuan Municipal Bureau of Commerce and Investment Promotion [1] - It features innovative formats and rich content focusing on three dimensions: "New Big Market, New Services, New Consumption" [3] Group 2: Consumer Engagement - The event includes a variety of activities such as special markets, quality product exhibitions, live-stream promotions, and diverse discount subsidies [3][6] - A "36-hour non-stop" shopping event at Xinhua Department Store aims to enhance consumer enthusiasm, complemented by food experiences like a large hot pot banquet and free tastings of local specialties [4] Group 3: Online and Offline Integration - The event integrates online and offline activities, featuring live-streaming sessions with popular hosts promoting local agricultural products and crafts [6] - Special pricing strategies such as one yuan flash sales and 9.9 yuan shipping deals are implemented to benefit consumers and expand local product sales [6][9] Group 4: Economic Impact - The event is a strategic move to adapt to new consumption trends and enhance the commercial ecosystem in Guyuan, integrating resources from various sectors including culture, tourism, and e-commerce [12] - It significantly boosts related industries such as dining, retail, and cultural tourism, contributing to consumer confidence and internal demand [12]