2025亚马逊全球开店跨境峰会 将于12月4日在杭州举行

Core Insights - The 2025 Amazon Global Store Cross-Border Summit will take place from December 4 to 7 in Hangzhou, marking the 10th anniversary of China's cross-border e-commerce comprehensive pilot zone and Amazon's operations in China [1] - The summit will focus on the theme "Towards Excellence, Innovation, and Globalization," exploring future directions and strategies for cross-border e-commerce empowered by innovative technologies like AI [1][3] - The event is expected to attract tens of thousands of participants, including overseas enterprises, service providers, experts, scholars, and representatives from associations [1][2] Event Structure - The summit will feature four main components: strategic release sessions, six parallel forums, an exhibition area of over 20,000 square meters, and official training camps [2] - Topics of interest will include supply chain management, AI applications, product selection, brand and traffic management, global site expansion, and compliance [2] - The event aims to provide tailored content for various participants, from newcomers to experienced professionals, ensuring practical value through enhanced experiences and extensive networking opportunities [2] Highlights - Key highlights of the summit include the release of dozens of innovative measures, focusing on the application of cutting-edge technologies like AI in operations, product selection, advertising, and supply chain management [3] - Experts and successful sellers will share practical solutions addressing core needs and operational challenges such as cost control, traffic acquisition, product selection strategies, and brand building [3] - A "Super Cross-Border Exhibition Area" will be established to create a comprehensive empowerment experience, facilitating connections among managers, peers, resources, and practical operations [3]