Core Viewpoint - Beijing Liujin Suiyue Media Technology Co., Ltd. (Liujin Technology) has announced the introduction of a strategic investor, Shenzhen Zecheng Minghe Investment Partnership, through a share transfer by its controlling shareholder Wang Jian, indicating a strategic move for future business development [1][2]. Group 1: Share Transfer Details - Wang Jian plans to transfer approximately 17.31 million unrestricted shares, representing about 5.60% of the company's total share capital, at a price of 4.62 RMB per share, totaling approximately 79.97 million RMB [1]. - The funds for this transfer will come from Wang Jian's own resources and will be paid in installments [1]. - After the transfer, Shenzhen Zecheng will hold approximately 17.31 million shares, maintaining the same percentage of total share capital [1]. Group 2: Purpose and Impact of the Transfer - The transfer is part of Wang Jian's strategic planning for the company's future operational needs, with part of the proceeds intended for interest-free loans to the subsidiary Sichuan Liujin Wine Industry Co., Ltd. to repay related borrowings and interest [1][2]. - Liujin Technology emphasizes that this transfer does not trigger a mandatory bid, will not change the controlling shareholder or actual controller, and will not significantly impact the company's governance structure or ongoing operations [2]. Group 3: Company Background and Financial Performance - Liujin Technology, established on July 22, 2011, transitioned from a hardware supplier to a comprehensive enterprise involved in technology product development, broadcasting services, and digital marketing [2]. - As of June 30, 2025, the company reported total revenue of approximately 154 million RMB, a year-on-year decline of 43.61%, and a net profit attributable to shareholders of approximately 1.16 million RMB, also down 43.46% year-on-year [2].