利润暴跌99%，保时捷为什么不香了？

Core Insights - Porsche's profit plummeted by 99% in the first three quarters, facing multiple challenges including layoffs, management changes, and incidents of self-ignition [1] - The brand's premium pricing is losing effectiveness amid the transition to electric vehicles, leading to a misalignment in strategy [1] - The company's smart experience in the Chinese market is not resonating well, contributing to its difficulties [1] Financial Performance - The drastic decline in profit indicates severe financial distress, highlighting the impact of external and internal challenges [1] - The transition to electric vehicles has not been smooth, affecting the brand's traditional luxury appeal [1] Market Challenges - The collision of traditional luxury with the rapid iteration of new energy vehicles presents significant hurdles for Porsche [1] - The company's historical "engine sentiment" is insufficient to support its financial performance in the current market landscape [1]