义乌小商品撬动全球大市场 “直播+”、跨境电商等新业态激发外贸新动能

Core Viewpoint - In the first three quarters of this year, Yiwu's import and export value exceeded 600 billion yuan for the first time in history, nearing last year's total of 668.93 billion yuan, demonstrating strong resilience in the face of a complex global trade environment [1][4]. Group 1: Import and Export Performance - Yiwu's total import and export value reached 631.2 billion yuan, with a robust year-on-year growth of 26.3%. Exports accounted for 553.99 billion yuan, up 25.7%, while imports were 77.21 billion yuan, increasing by 31.3%, both hitting historical highs [4]. - Yiwu engaged in trade with 227 countries and regions, with 181 of them experiencing year-on-year growth in trade volume, an increase of 29 compared to the previous year [6]. Group 2: Market Expansion - The import and export value with countries involved in the "Belt and Road" initiative reached 429.39 billion yuan, growing by 28.9%, which constituted 68% of Yiwu's total import and export value during the same period [8]. - The number of foreign merchants entering Yiwu increased by 20% year-on-year, exceeding 460,000 in the first three quarters, largely due to the expansion of China's visa-free "friend circle" [8]. Group 3: E-commerce and New Market Opportunities - Many foreign trade enterprises in Yiwu are leveraging cross-border e-commerce platforms to expand their global market reach, targeting more small wholesalers [12]. - The ASEAN market is one of the main destinations for Yiwu's global market expansion, with exports to ASEAN countries growing by 47.1% in the first three quarters [15].