Group 1 - The "AI Guangdong·Yue Dong 21 Cities" AIGC video creation competition is actively recruiting participants, guided by the Communist Youth League of Guangdong Province and hosted by Southern Finance All-Media Group, with Keling AI as the exclusive technical support platform [1] - The "AI Creative Camp University Tour·Youth Ignite Plan" aims to stimulate creativity among university students and explore AI creative potential, featuring a series of lectures at key universities in the Greater Bay Area [1][9] Group 2 - The event at the University of Macau attracted many students and faculty interested in AI creativity, featuring guest speakers who discussed AI tool applications, copyright risk prevention, and innovative teaching models [2] - Lin Gengxu, a creative director, showcased various CGI advertising cases and explained the entire process from client communication to execution, highlighting AI's practical application in creative execution [3] - Zhao Tianfang shared successful student projects in data journalism and AIGC new media creation, introducing a workshop model focused on "self-exploration" to cultivate students' practical skills and innovative thinking [5] - Bai Yuhang led a brainstorming session on the theme of "reducing plastic," sharing AIGC works and addressing practical issues faced by media professionals [5] - Lin Gengxu emphasized that while AI cannot replace human creativity in the ideation phase, it can efficiently transform confirmed ideas into visual materials, enhancing execution efficiency [5][7] Group 3 - The event highlighted the importance of personalized adaptation of AI tools, with Lin Gengxu suggesting that precise keyword control is more critical than long-term habit formation in image and video generation [7] - The local video creation tool Keling AI, based on Kuaishou's self-developed model, supports various generation and editing functions, while foreign tools like Sora excel in creative and quirky video production [7] - A representative from the University of Macau noted that AIGC technology is transforming content production from "human-led" to "human-machine collaboration," significantly improving creative efficiency and lowering professional barriers [8] - The proliferation of AIGC technology demands new competencies from students, including technical proficiency and critical awareness of its societal impacts, which are becoming essential competitive advantages in social sciences [8]
AI创想营高校行走进澳大：业界导师详解AIGC创意与实践
2 1 Shi Ji Jing Ji Bao Dao·2025-10-28 10:45