Meta's AI app has seen growth soar since launch of Vibes, but trails OpenAI's Sora

In this articleMETAMark Zuckerberg, chief executive officer of Meta Platforms Inc., wears a pair of Meta Oakley Vanguard AI glasses during the Meta Connect event in Menlo Park, California, US, on Wednesday, Sept. 17, 2025.David Paul Morris | Bloomberg | Getty ImagesMeta's AI app has seen a major jolt in downloads since launching its Vibes feed of AI-generated videos, giving investors a glimpse of the company's artificial intelligence strategy ahead of Wednesday's third-quarter earnings.Since releasing Vibes ...