Workflow
广州工行十五运会主题“文化AR数字人民币硬钱包”活力登场
Sou Hu Cai Jing·2025-10-28 11:53

Core Viewpoint - The event organized by Industrial and Commercial Bank of China (ICBC) Guangzhou Branch and Guangzhou Digital Science Group focuses on promoting digital RMB and financial knowledge during the 15th National Games, showcasing the integration of financial technology and cultural heritage [1][3]. Group 1: Event Overview - The event featured the launch of the "Cultural AR Digital RMB Hard Wallet," which incorporates three key features: "tap-to-pay," wearability, and interactivity, enhancing the experience of the 15th National Games with financial technology and cultural elements [3][6]. - The hard wallet is a limited edition wearable keychain designed with the mascots of the 15th National Games, symbolizing the vibrant atmosphere of the event and the connection between Guangdong, Hong Kong, and Macau [5][6]. Group 2: Technological Integration - The "Cultural AR Digital RMB Hard Wallet" allows for convenient payments without the need for internet or electricity, making it suitable for high-frequency payment scenarios at event venues and surrounding areas [6][7]. - The integration of AR technology enables users to scan the wallet's mascot design to view interactive 3D animations, enhancing user engagement and cultural immersion during the payment process [6][7]. Group 3: Strategic Goals - ICBC Guangzhou Branch aims to deepen the digital RMB payment ecosystem around key locations such as event venues, hotels, and tourist attractions, ensuring a smooth payment experience during the games [7]. - The launch of the hard wallet represents ICBC's commitment to leveraging innovative financial technology to empower large-scale events, enhancing service quality and accessibility for all participants [7].