Here's How Much Traders Expect Apple Stock To Move After Earnings This Week

Core Insights - Apple shares have increased approximately 7% in 2025, recovering from a year spent largely in negative territory [1][5] - The company is set to report its fiscal fourth-quarter earnings, with traders anticipating a potential stock movement that could reach new highs [1][8] Earnings Expectations - Analysts expect growing revenues and profits from Apple, with options pricing indicating a potential stock movement of about 4% in either direction following the earnings report [2][8] - A record close near $269 could see shares rise to around $280 or fall to approximately $258 [2] Recent Performance - Historically, Apple's earnings reports have led to a "sell the news" reaction, with shares declining after the last four earnings announcements [3][4] - In July, despite exceeding earnings estimates and achieving record services revenue, concerns regarding AI advancements negatively impacted the stock [3] Investor Sentiment - Investors are particularly interested in updates regarding Apple's AI roadmap and the sales performance of the iPhone 17 lineup during the upcoming earnings call [6] - Analysts are divided on Apple's stock ratings, with an equal number of neutral and "buy" ratings, and a mean target suggesting a nearly 9% pullback from the recent record close [6]