2 1 Shi Ji Jing Ji Bao Dao·2025-10-28 23:56Core Insights - The article emphasizes the importance of promoting consumption and expanding domestic demand as a key national strategy for 2025, with financial institutions playing a crucial role in supporting this transition from investment-driven to consumption-driven economic growth [1][6]. Group 1: Financial Institution Initiatives - Financial institutions are focusing on both resident demand and enterprise supply to create a virtuous cycle of "financial benefits - consumption expansion - industrial upgrading" [1]. - The Bank of Communications Credit Card is actively responding to market demands by prioritizing green finance in its automotive financial services, particularly in the context of the growing popularity of new energy vehicles [2]. - The bank has established a dedicated team to manage automotive installment products, achieving a system automatic review rate of 70% and an overall approval rate of nearly 90%, enhancing service quality and customer experience [3]. Group 2: Market Positioning and Strategy - The Bank of Communications Credit Card is leading the industry in addressing the "high interest, high rebate" phenomenon by suspending high-rebate automotive installment and loan services, thus promoting a healthier market environment [4]. - The bank is leveraging its exclusive platinum card for car owners and various promotional activities to deepen customer engagement and enhance user loyalty [4]. - The bank has launched a special automotive installment campaign in Shanghai, offering customers a chance to receive a cash rebate upon successful application, effectively reducing the financial burden of purchasing new vehicles [6]. Group 3: Commitment to Local Economic Development - The Bank of Communications has been actively involved in promoting the Shanghai International Consumer Center City initiative and has participated in the "Five Five Shopping Festival" for six consecutive years, injecting financial vitality into the local economy [5]. - The bank aims to build a complete automotive financial ecosystem through dual drives of inclusive finance and green finance, supporting local economic development while achieving high-quality business growth [6].