五年首次双增！中国美妆代工一哥靠“减法”赢了

Core Viewpoint - Qingsong Co. reported a significant turnaround in its financial performance for the first three quarters of 2025, achieving a revenue of 1.553 billion yuan, a year-on-year increase of 12%, and a net profit of 111 million yuan, reflecting a substantial growth of 246.98% [1][2][4]. Financial Performance - The revenue for Qingsong Co. in the first three quarters of 2025 was 1.553 billion yuan, compared to 1.387 billion yuan in the same period of 2024, marking a 12% increase [3][5]. - The net profit reached 111 million yuan, a significant increase from 31.92 million yuan in the previous year, indicating a growth rate of 246.98% [3][4]. - This is the first time in five years that Qingsong Co. has achieved a "double increase" in both revenue and net profit for the first three quarters [5][6]. Operational Efficiency - The company has shown improved operational efficiency, as evidenced by the significant increase in net profit compared to revenue growth, indicating enhanced profitability [1][5]. - Qingsong Co. reported a net cash flow from operating activities of 139 million yuan, a year-on-year increase of 50.11%, demonstrating improved cash recovery capabilities [5][10]. Asset Management - Qingsong Co. successfully disposed of a 148-acre industrial park project, generating a cash inflow of 163 million yuan, which contributed approximately 31.25 million yuan to the net profit for the first three quarters [6][10]. - The disposal of this asset has improved the company's cash flow and reduced future capital expenditure pressures, allowing it to focus more on its core cosmetics business [10][11]. Strategic Focus - The company’s subsidiary, Norsbel, has maintained a strong market position, achieving double-digit revenue growth despite a challenging macroeconomic environment [5][12]. - Norsbel's strategy emphasizes focusing on core customers and high-value products, which has led to a 16.04% increase in R&D expenses, outpacing revenue growth [12][14]. - Qingsong Co. aims to enhance its core competitiveness in the cosmetics sector through continuous improvements in product development, market expansion, cost control, and structural optimization [12][16].