Ge Long Hui·2025-10-29 05:13Core Viewpoint - The appointment of Kim Jones as the creative director for the AREAL series is expected to boost product sales for Bosideng, particularly in the context of an early winter and increased demand for down jackets [1] Group 1: Market Conditions - The onset of colder weather in October is anticipated to enhance demand for down jackets, with Bosideng's fast response capabilities significantly outperforming competitors, ensuring stable sales through quick replenishment and product adjustments [1] - The sales period for the winter season is extended this year due to the later timing of the Spring Festival, which is expected to positively impact down jacket sales [1] Group 2: Product and Channel Strategy - Bosideng continues to optimize its product structure, with high-growth potential in outdoor extreme cold and cost-effective puff series, while also expanding into the down jacket segment [1] - The company has made significant improvements in channel structure, particularly through the development of TOP stores, which are expected to contribute to stable growth this year [1] Group 3: Financial Projections - The company is projected to achieve a net profit attributable to shareholders of 3.95 billion, 4.38 billion, and 4.79 billion yuan for FY2026-FY2028, with corresponding PE ratios of 13, 12, and 11 [2] - A dividend payout ratio of around 80% is anticipated, with an estimated dividend yield of approximately 6% for FY2026, positioning the company as a low-valuation, high-dividend, and high-growth stock [2]