Core Insights - Chinese automakers have achieved their best-ever performance in the European market, with a record sales share of 7.4% in September, driven by strong growth in electric and hybrid vehicle segments [1][2][3] - The UK market has become a key growth engine for Chinese brands, with BYD's sales in the UK increasing sixfold month-on-month in September [1][2] - The success of Chinese brands is attributed to their strategic focus on the rapidly growing plug-in hybrid electric vehicle (PHEV) segment, which offers lower operating costs and does not rely entirely on charging infrastructure [2][3] Market Performance - In September, BYD's sales in the UK surged by 600%, while MG, a former British brand, also experienced similar growth [2] - Chinese brands captured 8% of the market share in 18 Western European countries, surpassing South Korean brands for the first time [3] - The overall sales of plug-in hybrid vehicles in Europe rose by 62% in September, with Chinese brands increasing their market share in this segment by over 7 percentage points to 20% [2][3] Competitive Landscape - European automakers are facing increasing competition from Chinese brands, which are actively expanding their sales networks and launching new models [3][4] - BYD has established 100 retail outlets in the UK within two and a half years, significantly covering most regions [3] - Chinese brands are offering new-generation PHEV models with longer electric ranges and faster charging capabilities at lower prices compared to European competitors [4]
中国车企在欧洲迎来历史最好月份,市场份额首超韩国车企