“黄金热”愁坏备婚族？有人观望两年婚事未成，有人选旧金、沙金破局｜封面深镜

Core Viewpoint - The gold market in 2025 is experiencing extreme volatility, with prices soaring from around 600 yuan to over 1000 yuan, resulting in a more than 50% annual increase and numerous historical records being broken. This situation has led to a polarized market where some investors profit significantly while others face substantial losses [1]. Group 1: Market Impact on Wedding Traditions - The rising gold prices are affecting traditional wedding customs, particularly the purchase of gold jewelry, which is considered essential in many cultures. This has created dilemmas for couples planning their weddings, with some postponing their ceremonies in hopes of lower prices [1][4]. - Couples are facing conflicts over wedding budgets due to the skyrocketing gold prices, leading to disagreements and delays in wedding plans. For instance, one couple's budget for gold jewelry has become insufficient due to price increases, causing significant tension [4][6]. - Some couples are opting for alternative solutions, such as accepting old gold jewelry from family members to avoid the high costs associated with new gold purchases. This approach allows them to maintain traditional practices while managing expenses [7][9]. Group 2: Alternative Choices in Gold Purchases - A segment of the market is turning to "sand gold" as a cost-effective alternative to traditional gold jewelry. This option is significantly cheaper, costing only a fraction of the price of real gold, which appeals to couples looking to save money while still fulfilling wedding customs [12][13]. - The decision to choose sand gold over traditional gold has been met with initial resistance from family members, but practical considerations regarding cost and usage frequency have led to acceptance. Couples are prioritizing financial prudence over traditional expectations [12][13].