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Amazon opens $11 billion AI data center in rural Indiana as rivals race to break ground
AmazonAmazon(US:AMZN) CNBCยท2025-10-29 11:00

Core Insights - Amazon has established one of the largest operational AI data centers in the world, named Project Rainier, located in New Carlisle, Indiana, covering 1,200 acres with plans for 30 buildings [1][2][8] - The project represents an $11 billion investment and is already operational, focusing on training AI models using Amazon's custom chips, Trainium [2][3][8] - Amazon's rapid development of the Rainier complex is attributed to its extensive experience in logistics and strong relationships with local officials, enabling quick setup of AI infrastructure [5][6][9] Investment and Market Dynamics - Amazon and its competitors have collectively pledged over $1 trillion towards AI data center projects, indicating a significant market push despite skepticism regarding feasibility [2] - OpenAI has committed to 33 gigawatts of new compute capacity, representing $1.4 trillion in obligations, highlighting the competitive landscape in AI infrastructure [4] Technological Advancements - The Rainier complex is designed to run models from Anthropic, a key AI partner, and is currently utilizing around 500,000 Trainium chips, with expectations to double that number by year-end [13][14] - Trainium 3, developed in collaboration with Anthropic, is set to launch soon, aimed at enhancing performance and efficiency for frontier AI models [15][17] Operational Insights - The construction of the Rainier site began in September 2022, with seven buildings already operational and two more under construction, showcasing Amazon's ability to adapt its facility design for faster deployment [8][9] - The site is expected to draw over 2.2 gigawatts of electricity, sufficient to power more than 1.6 million homes, reflecting the scale of the operation [8][12] Competitive Landscape - Anthropic, a significant player in the AI space, has seen its annual revenue run rate approach $7 billion, with a rapid increase in enterprise customers [18] - The company has also partnered with Alphabet for access to Google's TPUs, indicating a multi-cloud strategy to meet growing demand [19][20]