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坐标荔湾、天河,广州市区新增两家“胖永辉”

Core Insights - Yonghui Supermarket has opened two new stores in Guangzhou, enhancing consumer choices and establishing a "four-store linkage" in the main urban area [1][4]. Group 1: Store Openings and Strategy - The new stores in Liwan and Tianhe districts opened on October 29 and 31, respectively, following the first store's opening in late September [1]. - The stores are designed to cater to different demographics, with the Liwan store focusing on traditional Lingnan flavors and the Tianhe store targeting a younger audience [4]. - The product mix in the new stores includes a significant proportion of new and imported items, with 46.6% of the 7,868 SKUs in the Liwan store being new products and 37.6% imported, while the Tianhe store has 48.4% new products and 37% imported [4]. Group 2: Product and Service Enhancements - Both stores have achieved over 80% alignment with the product structure of the successful "Pang Dong Lai" model [4]. - The stores introduced popular products such as DL tomato compound juice and YONGHUI brand items to strengthen their product offerings [4]. - Upgrades to the shopping environment include wider aisles, lower shelf heights for better visibility, and various customer service enhancements like health measurement tools and convenience items [10]. Group 3: Employee Welfare and Community Engagement - The new stores have improved employee compensation and benefits, including immediate enrollment in social insurance and paid annual leave after one year of service [13]. - A "Vitality Energy Supply Station" was established in the Liwan store to cater to sports enthusiasts, offering a range of nutritional products [13].