Core Viewpoint - Bragar Eagel & Squire, P.C. is investigating potential claims against AppLovin Corporation following a class action lawsuit that alleges the company misled investors regarding its advertising practices and financial performance [1][6]. Company Overview - AppLovin Corporation is facing a class action lawsuit filed on March 5, 2025, with a class period from May 10, 2023, to March 26, 2025, concerning potential breaches of fiduciary duties by its board of directors [1][6]. - The lawsuit claims that AppLovin created a false impression of its AXON 2.0 digital ad platform and AI technologies, suggesting they would enhance ad matching efficiency and expand into new markets [6]. Allegations and Impact - The lawsuit alleges that AppLovin exploited advertising data from Meta Platforms and engaged in manipulative practices, such as a "backdoor installation scheme," which inflated installation numbers and profit figures [6]. - On February 26, 2025, analyst reports indicated that AppLovin was reverse engineering Meta's advertising data and using tactics to artificially inflate ad click-through and app download rates, leading to a more than 12% drop in AppLovin's share price following the news [6].
APPLOVIN INVESTIGATION REMINDER: Bragar Eagel & Squire, P.C. Continues Investigation into AppLovin on Behalf of Long-Term Stockholders