从西安出发：XR电影的中国起点

Core Insights - The conference "Virtual and Real Boundless: AI & XR Film Technology Innovation Conference" held in Xi'an marks a significant leap in the integration of AI and virtual reality (VR) in the Chinese film industry, showcasing a complete system from creation to exhibition [1][10][25] - The future of film is seen as being driven by innovation, with technology providing the necessary momentum for this transformation [1][9] Group 1: Technology and Art - The emergence of virtual reality films allows audiences to transition from passive viewers to active participants in storytelling, redefining the narrative experience [4][5] - XR technology is not merely about enhancing realism but reorganizing the filmmaking process, requiring collaboration among directors, actors, and technical experts [5][9] - The new narrative dimensions introduced by XR demand a comprehensive understanding of spatial dynamics, emotional engagement, and technical integration [5][9] Group 2: Industry Ecosystem - Xi'an is developing an XR film ecosystem that encompasses content, technology, talent, and capital, with a dedicated XR film industry base and innovation centers established [10][14] - The collaboration between Xi'an Film Group and local government aims to create a dual prosperity of traditional and XR films, expanding audience experiences [14][15] - The XR film industry's complexity necessitates a new software and hardware framework across all production stages, from creation to distribution [14][15] Group 3: Industry Standards - The establishment of a virtual reality film technology standard system is crucial for ensuring quality and market scalability, with Xi'an Film Group playing a key role in its development [16][20] - National support for the standardization process has led to the registration of numerous VR films, indicating a shift from project-based to industrialized production [16][20] Group 4: Future Directions - The competition in the film industry is expected to shift towards immersive experiences and intelligent creation, with AI becoming an integral part of the filmmaking process [21][25] - The "Yingpu" AI-assisted creation platform represents a significant advancement in the industrialization of Chinese cinema, facilitating a transition from linear to spatial storytelling [21][25] - The integration of AI and XR technologies is set to redefine the essence of film, transforming it from a visual art form into an immersive experience where audiences actively participate in the narrative [25]