YILI(SH:600887) Cai Jing Wang·2025-10-30 12:19Core Insights - Yili Group continues to show strong performance in the third quarter of 2023, achieving a total revenue of 90.564 billion yuan, a year-on-year increase of 1.71%, and a net profit of 10.103 billion yuan, up 18.73% [1][3] Financial Performance - The company announced a cash dividend plan totaling 3.036 billion yuan, reflecting its commitment to returning value to shareholders [3] - Yili's revenue from liquid milk reached 54.939 billion yuan, maintaining its position as the industry leader [4] - The milk powder and dairy products segment generated revenue of 24.261 billion yuan, marking a historical high with a year-on-year growth of 13.74% [6] Product Innovation and Market Strategy - Yili's cold drink business reported revenue of 9.428 billion yuan, growing by 13% and maintaining its industry-leading position for 30 consecutive years [8] - The company has launched several innovative products, including a new formula for its premium infant formula and a range of health-focused beverages, which have received positive market feedback [9][15] - Yili's introduction of the "light milk juice drink" and the "fresh milk green bean ice cream" has successfully tapped into consumer preferences for health and taste, leading to significant sales growth [13][15] Brand Development and Consumer Engagement - Yili emphasizes emotional connection with consumers through its "partner marketing" strategy, positioning its products as companions in daily life [19][21] - The brand's initiatives during festive seasons have enhanced consumer engagement, reinforcing its image as a national brand that resonates with contemporary consumer values [21]