Sou Hu Cai Jing·2025-10-30 21:48Core Insights - Microsoft CEO Satya Nadella emphasized the need for continuous innovation in production methods, product content, distribution, and economic models within the gaming industry [1][3] - Nadella highlighted that the competition in the gaming sector extends beyond other games to include short video content [3] - The company is pursuing a "multi-platform" strategy to expand its gaming reach, aiming for a presence similar to its Office business [5] Group 1 - Nadella mentioned the importance of maintaining good profit margins as a means to achieve innovation [1] - The interview focused heavily on AI topics, with Nadella repeatedly stating that Microsoft's Azure servers are highly profitable, despite a recent outage [3] - No specific ideas or examples were provided regarding innovation in gaming, although Nadella expressed confidence in the need for new business models [3] Group 2 - The relationship between PC and console gaming was discussed, with Nadella asserting that they should not be viewed as entirely separate product lines [5] - The next generation of Xbox and PC platforms is expected to see more innovation at the system level [5]