“旅居云南 航旅相伴”冬春季暨暖冬德宏宣传推广活动盈江启幕

Core Viewpoint - The "Travel in Yunnan, Accompanying Air Travel" winter-spring promotion conference aims to explore new opportunities for the integration of air travel and tourism in Yunnan, with over 300 representatives from the aviation and tourism sectors in attendance [1][4]. Group 1: Event Overview - The conference commenced with a performance of the Jingpo ethnic dance and featured a promotional video highlighting Yunnan's winter-spring attractions, including sunshine, hot springs, and ethnic culture [3]. - Keynote speeches were delivered by Zhao Jiayun, Chairman of Yunnan Aviation Industry Investment Group, and Wei Gang, Deputy Secretary of the Dehong Prefectural Committee, emphasizing the vision of deepening cooperation between aviation and tourism [4]. Group 2: Promotional Initiatives - The Yunnan Aviation Industry Investment Group and various airlines announced a series of benefits under the "Travel in Yunnan" initiative, including discounts at over 60 scenic spots for travelers with boarding passes [5]. - Major airlines such as Eastern Airlines and Xiamen Airlines introduced new low-discount products like "Fly to Yunnan Next Card" and "Group Flight" [5]. - As of October 16, 487,000 "Travel in Yunnan" themed tickets have been sold, generating over 210 million yuan in revenue, with the related Douyin topic receiving nearly 6 million views [5]. Group 3: Future Plans - The Yunnan Provincial Department of Culture and Tourism indicated that the conference marks a new phase of "resource integration + product innovation + precise marketing" in the integration of aviation and tourism [5]. - Future plans include launching wellness and intangible cultural heritage experiences in Dehong, along with more direct flight routes in collaboration with airlines [5].