小红书：生活服务搜索同比增长37%，平台上细分需求突出

Group 1 - The core viewpoint of the article highlights the significant growth in the lifestyle service sector on the Xiaohongshu platform since 2025, with search trends increasing by 37%, note publication volume rising by 39%, and reading volume growing by 20% [1] Group 2 - The article details the booming demand in specific segments of lifestyle services, including a 1493% increase in searches for deep travel in Guizhou, a 1350% increase in searches for film photography, and a 690% increase in searches for interest-based training [1]