360 Security Technology (SH:601360) Zhong Guo Jing Ying Bao·2025-10-31 03:40Core Insights - 360 Digital Security Technology Group Co., Ltd. successfully won the bid for the Wuhan AI Innovation Application Demonstration Base Project (Phase I) with a total bid price of 132 million yuan, marking a significant achievement in the AI sector [2][3] - The company has secured multiple large orders in the AI field recently, with a cumulative amount exceeding 300 million yuan in October alone [2][3] - The shift towards B-end AI market is a strategic move for 360, as it aims to leverage its strengths in network security and enterprise-level customer resources [4][5] Project Details - The Wuhan project includes five major components focused on AI, such as AI security cloud construction, AI application workshops, AI government service centers, and computing power support [3] - Other recent projects include a 160 million yuan contract for the Hohhot AI and Digital Security Industry Demonstration Base and a 22.68 million yuan project for the Ningbo Digital Security Industry Base [3] Market Strategy - 360 is transitioning from a focus on C-end AI products to B-end markets, aiming to regain its position in the enterprise security sector after previously splitting with Qi Anxin [5] - The company’s B-end business currently represents a small portion of its total revenue, with only 6.73% coming from security business as of the 2025 mid-year report [5] Brand and Technology Development - The company has not yet developed a blockbuster application in the C-end AI space, but its ongoing operations in short video generation and smart hardware have enhanced its AI brand recognition [6] - The large C-end user base generates valuable data feedback, which can improve the precision of multi-modal algorithms and enhance the maturity of industry solutions [6] Future Challenges - Key challenges for 360 include balancing open-source ecosystem development with code controllability, facing potential price wars from larger competitors, and managing increased compliance costs due to new regulations [6] - The company's ability to continuously launch innovative products with gross margins exceeding 40% will be crucial for its long-term competitiveness [6]