Core Viewpoint - The sudden drop in temperature has led to an increased demand for hot pot meals among young people, making it a popular choice for home dining [2] Group 1: Industry Trends - More individuals are opting to enjoy hot pot at home, indicating a shift in dining preferences towards comfort food during colder weather [2] - The variety of hot pot flavors, such as spicy, sour, and tomato, along with a wide selection of meats and vegetables, enhances the appeal of home-cooked hot pot [2] Group 2: Consumer Behavior - The concept of "hot pot companions" is emphasized, highlighting the social aspect of dining, where both the ingredients and the company play a crucial role in the experience [2] - A survey is mentioned, inviting consumers to share their essential hot pot companions, indicating an engagement strategy to understand consumer preferences better [2]
冬天火锅瘾犯了？进来聊聊你不可或缺的「火锅搭子」
3 6 Ke·2025-10-31 07:25