赤水河酿世界香，茅台牵头共筑全球酒业新生态

Core Insights - The first Red River Forum and the Year of the Snake Moutai Festival were held by Guizhou Moutai on October 28-29, showcasing the dual themes of "tradition" and "innovation" to elevate Moutai's global presence in the liquor industry [1][3][5] Group 1: Event Overview - The inaugural Red River Forum, themed "Heaven and Earth Cultivation," took place at the Moutai International Hotel, gathering over 400 guests from various countries, including diplomats, industry experts, and cultural scholars [3] - The forum is set to become an annual event, with Moutai Town designated as its permanent venue, emphasizing the region's significance in the liquor industry [3] Group 2: Cultural and Technological Integration - Moutai's brewing technique, recognized as a national intangible cultural heritage, involves 30 processes and 165 technical steps, highlighting the importance of craftsmanship in maintaining quality [4] - The establishment of the Guizhou Moutai Biotechnology Research and Development Company and the Moutai Technology Building aims to integrate technology into traditional brewing practices, fostering future growth [4] Group 3: Strategic Initiatives - The forum marked Moutai's commitment to innovation, while the Moutai Festival underscored the importance of cultural heritage, with a focus on maintaining traditional craftsmanship while embracing digital transformation [5] - The "World Liquor Industry High-Quality Development Promotion Action" was launched during the forum, aiming to create a collaborative global liquor community with both international and Chinese liquor companies [10] Group 4: Reports and Findings - Three significant reports were released, including the first sustainable development report for a liquor-producing region, aligning with the UN's 2030 agenda and addressing 19 key sustainability issues [14] - The "China and Foreign Famous Liquor Development Index Report (2025)" provides a quantitative assessment of the global liquor market, offering strategic recommendations for the internationalization of Chinese liquor [14] Group 5: Global Engagement and Cultural Exchange - The forum served as a platform for global dialogue on liquor culture, with a focus on enhancing the international narrative of Chinese liquor, particularly Moutai [15][16] - Moutai's initiatives, such as cultural experience centers and digital platforms, aim to engage younger consumers and promote a two-way dialogue in cultural exchange [15][16]