1元门票带动7.3元周边消费,“苏超”这把火真旺
Xin Jing Bao·2025-11-01 14:07

Core Insights - The Taizhou team won the inaugural "Su Super" championship by defeating the Nantong team 4-3 in a penalty shootout, marking a significant achievement for local football in Jiangsu province [1] - The "Su Super" league has gained immense popularity, with a total reading volume of 290 million and 168,000 discussions on social media as of October 31 [1] - The league's success is attributed to its grassroots appeal, yet it has professional elements, as many players come from established youth training programs [1][12] Attendance and Engagement - Attendance at matches has been increasing, with the final match nearly reaching full capacity at close to 100% [2] - The ticket prices for the "Su Super" league are significantly lower than those of the Chinese Super League, with the highest ticket price being only 20 yuan, fostering a passionate fan environment [8] - The league has created a "Su Super economy," where a 1 yuan ticket generates 7.3 yuan in surrounding consumption, indicating a strong economic impact [9] Economic and Cultural Context - Jiangsu province has the highest number of top 100 cities in China and the smallest wealth gap, providing a solid foundation for the league's success [14] - The rise of the "Su Super" league has sparked interest in similar leagues in other provinces, but success will depend on local economic conditions and cultural support [12][14] - The future of the "Su Super" league may involve balancing professionalization with grassroots engagement, ensuring that it remains connected to local communities [14]