从群众中来，到群众中去

Core Insights - The "Su Super" event has become a significant cultural phenomenon, attracting over 2.118 million live spectators and 1.734 billion online views during the regular season, with social media discussions reaching 66.77 billion [1] - The grassroots nature of "Su Super" is a key factor in its popularity, with over 65% of the 516 participating players coming from everyday professions, creating a strong emotional connection between the event and the community [3][4] - The event has successfully integrated local culture and economic activity, with ticket stubs being used for discounts and promotions, resulting in a leverage effect where every 1 yuan spent on tickets generates 7.3 yuan in surrounding consumption [10] Community Engagement - The event has fostered community unity, as exemplified by players like Dai Hu, a village leader who has seen increased collaboration in his community due to the event [2] - The "Su Super" model has inspired similar grassroots football leagues across various provinces, indicating a growing trend in community-driven sports events [12] Cultural Significance - "Su Super" has ignited local pride and cultural identity, with each of the 13 participating cities fielding their own teams, enhancing regional cultural resonance [8][9] - The event has become a platform for cultural exchange, showcasing local culinary traditions and fostering a sense of belonging among fans [9][10] Economic Impact - The integration of cultural and economic elements in "Su Super" has demonstrated a successful model for enhancing local economies through sports, with significant participation from local businesses [10][11] - The event's success is attributed to its ability to meet the public's desire for joy and community engagement, highlighting the importance of cultural factors in economic development [13] Future Prospects - Preparations for the second season of "Su Super" are already underway, with a clear goal to enhance the event's quality and uniqueness [14]