Netflix announces 10-for-1 stock split as company aims to make stock more accessible for employees

Core Points - Netflix announced a 10-for-1 stock split, allowing shareholders to receive 10 shares for every one share they own, resulting in a new trading price of approximately $110 per share [1][3] - The stock split aims to make shares more accessible to employees participating in the stock option program, and the stock closed up nearly 3% following the announcement [2] - This marks the third stock split for Netflix, with previous splits occurring in 2004 and 2015 [4] Company Performance - Since its IPO in 2002, Netflix stock has gained over 100,000% [5] - The stock will begin trading on a split-adjusted basis on November 17 [3] Market Implications - Academic research suggests that stocks may outperform following a split announcement, indicating investor perception of meaningful information from management [4] - The company is reportedly exploring a bid for Warner Bros. Discovery, which may influence future stock performance [2]