Core Viewpoint - The demand for Jianyang lamb soup is increasing significantly as the cold weather sets in, leading to a booming "warm economy" in the region, with both production and sales thriving. Group 1: Company Performance - Jianyang Ma Hou De Food Co., Ltd. produces 6,000 kilograms of lamb soup daily, generating a daily revenue of 120,000 yuan [3] - The company has fully booked orders for November, focusing on collective procurement and sales through supermarkets and barbecue shops [6] - The company aims to achieve sales exceeding 20 million yuan this year by expanding into new consumer scenarios and offering economical packaging options [11] Group 2: Industry Trends - The traditional sales peak for Jianyang lamb soup begins in late October, with the company recognized as a "provincial intangible cultural heritage" for its mastery in soup-making techniques [9] - The local industry is experiencing a surge in production capacity, with companies like Sichuan Liao Shi Food Co., Ltd. also ramping up production in preparation for major sales events like "Double Eleven" [15][17] - The overall growth in the lamb soup market is contributing to the development of the entire lamb industry chain in Jianyang, supporting rural revitalization and the upgrade of the green food industry [18]
“暖”经济迅速升温 简阳羊肉汤企业产销两旺
Sou Hu Cai Jing·2025-11-02 09:22