黄金钻石税收政策大变！连连涨价的金镶钻还会再涨吗？

Core Viewpoint - The recent adjustments in tax rates for gold and diamonds are expected to directly impact the pricing of jewelry products promoted by leading brands, with a notable increase in consumer costs anticipated due to these changes [1][3]. Tax Policy Changes - The announcement from the Ministry of Finance and the State Administration of Taxation regarding gold tax policies was released on October 29, effective from November 1, 2023, until December 31, 2027, replacing previous tax regulations [1]. - The new tax policy categorizes gold usage into investment and non-investment types, with more significant tax adjustments for non-investment purposes [3]. Impact on Retail and Consumer Behavior - Retailers, such as Chow Tai Fook and Lao Pu Gold, have already adjusted prices multiple times this year, and the uncertainty surrounding further price changes due to the new tax policies adds pressure on brands [4]. - The introduction of a 7% tax on processed gold products, including jewelry, is expected to increase costs for consumers, although immediate price changes were not observed on the first day of the new policy [3][6]. Market Dynamics and Consumer Trends - The trend towards fixed-price gold products, particularly those featuring diamond inlays, has shown strong revenue potential, as evidenced by Chow Tai Fook's recent financial performance [4]. - The adjustment in tax policies may lead to a shift in consumer purchasing behavior, with potential growth in "goldsmith" shops that offer processing services for investment-grade gold purchased directly from banks [8]. Industry Implications - The new tax structure is likely to affect various segments of the gold supply chain, particularly wholesalers and retail stores, as they may be compelled to raise prices in response to increased costs [6][8]. - The retention of tax incentives for investment-grade gold at trading exchanges is expected to keep domestic gold prices aligned with international rates, minimizing extreme price fluctuations [9].