KERRY PPT(HK:00683) Mei Ri Jing Ji Xin Wen·2025-11-02 15:12Core Insights - The phenomenon of global capital inflow into Shanghai's luxury real estate market is exemplified by the recent purchase of a luxury property by a Hong Kong real estate company for over 100 million yuan [1] - Kerry Properties announced the acquisition of a 449 square meter luxury apartment in Huangpu District, Shanghai, for approximately 117 million yuan, expecting a profit of about 23 million yuan from the transaction [1][4] - The luxury project, Jinling Huating, has seen significant sales success, with all units sold out during its two launches, indicating strong demand in Shanghai's high-end real estate market [5][6] Company Overview - Kerry Properties, led by Chairman and CEO Kwok Koon Wah, has invested heavily in the Huangpu District, with total land acquisition costs reaching 22.1 billion yuan for a total development area of 655,000 square meters [1][4] - The company has successfully bid for land use rights in Huangpu District, marking its strategic entry into the luxury real estate market in Shanghai [9][11] Market Dynamics - The luxury real estate market in Shanghai is characterized by high demand from wealthy individuals, driven by limited supply in prime locations [12] - The Jinling Huating project has set new records for new home registration prices in Shanghai, with average prices reaching 20.5 million yuan per square meter during its second phase launch [5][12] - The overall luxury market in Shanghai is experiencing a surge in new supply, with 14 new luxury projects launched in September alone, indicating a potential shift in market dynamics [13]