国内头部宠企“弯道超车”进行时

Core Insights - The performance of listed companies in the domestic pet industry shows significant divergence amid intensifying competition and rising costs, with the rise of self-owned brands and global production layout driving growth [1] - The overall industry remains in a growth phase, particularly benefiting from domestic consumption upgrades and the "national brand substitution" trend, with leading companies maintaining double-digit growth [1] Revenue Performance - Leading companies such as Guibao Pet and Zhongchong Co. reported revenues of 4.737 billion and 3.86 billion respectively in the first three quarters of this year, reflecting year-on-year growth of 29.03% and 21.05% [1] - Yuanfei Pet achieved a revenue of 1.281 billion, marking a significant year-on-year growth of 37.66% [1] - In contrast, Petty Co. and Yiyi Co. faced revenue pressures, with Petty Co. experiencing a year-on-year decline of 17.68% due to reduced overseas orders and domestic agency business adjustments, while Yiyi Co. saw a slight decline of 0.72% but managed to improve profits through cost control and product structure optimization [1] Strategic Focus on Domestic Market - Companies are emphasizing the enhancement of the domestic market as a core strategic highlight and future growth engine, increasing marketing investments, enriching brand matrices, and deepening channel construction to capture domestic consumer mindshare [2] - Yiyi Co. plans to acquire the "Gao Ye Jia" cat food and cat litter brand to quickly gain mature domestic brand operation capabilities and market share [2] - Petty Co. intends to continue investing in its domestic self-owned brand business, particularly in staple food products, and plans to introduce high-end staple food products from its New Zealand factory to the Chinese market [2] Global Production Layout - Leading pet companies are accelerating their global production layout, particularly shifting capacity to Southeast Asia to build a more resilient and efficient global supply chain [3] - Yuanfei Pet has established a dual-core production capacity structure of "domestic + Southeast Asia," with its Cambodia factory nearing full production and the Bangladesh base under construction [3] - Petty Co. plans to expand its Southeast Asia factory capacity, expecting to increase pet snack production by approximately 5,000 tons over the next two years [3] - The current global production layout is driven more by considerations of supply chain security, cost optimization, and resource integration rather than merely proximity to customers or obtaining custom orders [3]