Core Insights - The China Brand Development Index (2025) was released at the opening ceremony of the 2025 China Brand Forum, indicating a sustained positive trend in brand development amid deepening reforms and enhanced corporate innovation [2] Group 1: Brand Development Index - The index utilizes big data and artificial intelligence to dynamically monitor 100 representative enterprises, providing a scientific quantitative evaluation of the economic climate from a brand perspective [2] - The index shows that 50% of the brands included are from the real economy, highlighting the significant role of traditional industries in brand development [2] Group 2: Development Characteristics - Technology companies like Huawei and DeepMind are reshaping global supply chains through intensive R&D efforts [2] - The integration of ESG (Environmental, Social, and Governance) principles into corporate strategies is driving green transformation and carbon neutrality [2] - State-owned enterprises (SOEs) such as State Grid and Industrial and Commercial Bank of China, along with private firms like Alibaba and Tencent, consistently rank among the world's top 500 companies, demonstrating strong revenue and risk resilience [2] - Chinese enterprises, particularly SOEs, are deepening their global presence as part of their internationalization process [2]
中国品牌发展指数(2025)发布
Ren Min Ri Bao·2025-11-02 22:02