森马服饰：在多场景开展AI深度应用，提升数智化能力

Core Viewpoint - The company is actively engaging in an "AI innovation revolution" internally, focusing on enhancing efficiency and effectiveness across various operational areas [1] Group 1: AI Applications - The company is implementing AI across multiple scenarios including knowledge management, content creation, video production, design, digital human live streaming, customer service, and supply chain management [1] - The deep application and exploration of AI are aimed at improving work efficiency and reshaping work models [1] - The company is committed to continuously monitoring new technologies and enhancing its overall digital intelligence capabilities [1]