Core Insights - The booking volume for homestays in southern warm winter regions such as Hainan, Yunnan, Guangxi, and Guangdong is expected to increase by approximately 20% year-on-year from October 9, 2025, to April 30, 2026 [1] - There is a notable rise in travel orders from younger tourists and family groups, with "post-95" and "post-00" generations accounting for over 25% of the travel orders in southern warm winter regions [1] - The demand for larger accommodations is increasing, with over 81% of long-stay bookings (7 days or more) in southern provinces being for multi-bedroom and multi-bed properties, indicating a trend towards family and group travel [1] Booking Trends - The travel orders for stays of 7 days or more have seen a year-on-year growth of over 10% [1] - The booking volume for large homestays, specifically those with three beds and three bedrooms, has increased by over 22%, marking the fastest growth rate [1] Demographic Insights - The "post-00" generation has shown a remarkable growth rate in travel orders, with a year-on-year increase of 27% [1] - The presence of young tourists and family groups is becoming more significant in the travel market, diversifying the customer base beyond the traditional "snowbird" demographic [1]
机构:“00”后在避寒民宿连住7天以上的订单同比增长27%
Bei Jing Shang Bao·2025-11-03 08:27