特斯拉欧洲多国销量暴跌,西班牙荷兰北欧下滑显著
TeslaTesla(US:TSLA) Xin Lang Ke Ji·2025-11-04 00:26

Core Insights - Tesla's sales in Europe have significantly declined in October, particularly in Spain, the Netherlands, and Nordic markets, highlighting ongoing challenges in the European market [1][2][3] Sales Performance - In Sweden, Tesla's new car registrations dropped by 89%, while Denmark saw a decline of 86%, Norway 50%, and the Netherlands 48%. In Spain, Tesla's sales fell by 31% [1] - As of September, Tesla's sales in Europe had decreased by 28.5% year-over-year [1] - In Sweden, Tesla sold only 133 vehicles, trailing behind Porsche, which sold 172 vehicles, with a year-over-year decline of 67% [2] Market Competition - The increase in electric vehicle options from traditional manufacturers and ambitious Chinese brands has reduced Tesla's market dominance, as noted by Electrifying.com CEO Ginny Buckley [1] - In Denmark, Tesla has been surpassed by Chinese brands such as BYD, Xpeng, and Zeekr [1] - In Spain, Tesla sold 393 vehicles in October, significantly behind competitors like SAIC MG (3,725 vehicles), BYD (2,806 vehicles), and Chery's Omoda and Jaecoo (1,433 and 974 vehicles, respectively) [1] Consumer Sentiment - There is a noted consumer backlash against CEO Elon Musk, which may be impacting Tesla's sales performance in Europe [1][2] - Research manager Siara Cook from New AutoMotive indicated that mainstream brands in the EU have also seen sales declines, but Tesla's drop of nearly 39% stands out, suggesting Musk's influence plays a significant role [2]