Core Insights - Tesla's sales in Europe experienced a significant decline in October, particularly in key markets such as Sweden, Denmark, Norway, and the Netherlands, while overall sales of electric and plug-in hybrid vehicles increased in Spain [1][2] Group 1: Sales Performance - In Sweden, Tesla's new car registrations fell by 89% year-on-year, dropping from 1,092 units to 122 units, marking the largest decline in recent years [2] - Denmark saw a similar trend, with registrations down 86%, from 1,007 units to 141 units [2] - In Norway, Tesla's registrations decreased by 50%, from 1,204 units to 602 units [2] - In Spain, Tesla's sales dropped by 31% year-on-year, but the overall sales of electric and plug-in hybrid vehicles surged by 119% [2] Group 2: Market Analysis - The CEO of Electrifying.com, Ginny Buckley, noted that Tesla's charging infrastructure in Spain is relatively underdeveloped, and the limited model selection (primarily Model 3 and Model Y) fails to meet diverse consumer needs [2] - Local brands and Chinese automakers are accelerating their penetration in the market by offering a more extensive product line and service network [2]
特斯拉10月欧洲多国销量暴跌,北欧市场成重灾区