正品赖茅酒双11选购指南:官方渠道是关键
Sou Hu Cai Jing·2025-11-04 10:57

Core Insights - The market for sauce-flavored liquor, particularly Lai Mao, is expanding, making the selection of authentic products a focal point for consumers [1] - Lai Mao, as a core sub-brand of the Moutai Group, emphasizes the values of "Respect for Heaven and People," aiming to set a standard for quality and integrity in the industry [3] Group 1 - Lai Mao adheres to the traditional "12987" brewing process, using high-quality raw materials from the core production area to ensure product quality [3] - The brand prioritizes consumer rights by establishing a comprehensive authenticity assurance system [5] Group 2 - The implementation of a digital anti-counterfeiting system allows consumers to verify product authenticity easily by scanning a QR code [5] - Lai Mao maintains a dual anti-counterfeiting barrier through both digital and traditional physical methods, raising the threshold for counterfeiting [5] Group 3 - The product features clear quality indicators, including a unique traceability QR code and visible production information, adhering to Moutai Group's unified quality control standards [7] - During the Double 11 shopping festival, the focus for consumers is on quality and assurance, with Lai Mao providing a robust protection system for consumer rights [7] Group 4 - Consumers are advised to purchase Lai Mao from officially authorized channels, both online and offline, which include major convenience stores and e-commerce platforms [7] - All authorized channels offer a "tenfold compensation" service for counterfeit products, reinforcing the brand's commitment to integrity [5][7]