Core Viewpoint - The company Insta360 (影石创新) addressed market concerns regarding the impact of DJI's price war and the controversy over its market share in the panoramic camera sector, emphasizing its unique hardware and software advantages as key factors for consumer choice, while reporting a 90% revenue increase in Q3 2025 [2][3]. Group 1: Company Performance - In Q3 2025, Insta360 reported revenue of 29.40 billion yuan, a year-on-year increase of 92.64%, with cumulative revenue for the first three quarters reaching 66.11 billion yuan, up 67.18% year-on-year [3]. - The company achieved a global market share of 75% in Q3, with a domestic market share exceeding 60% [4]. - Insta360's innovative products and user experience led to strong sales performance during the Double Eleven shopping festival, outperforming competitors in key categories [3]. Group 2: Competitive Landscape - DJI has initiated an unprecedented price war in the panoramic camera market, leveraging its pricing strategy to gain market share, which has raised concerns about potential profit sacrifices [3]. - DJI's Osmo 360 camera quickly captured approximately 17.1% of the global market share and 37.1% of the domestic market share within a short period [4]. - The competition between Insta360 and DJI is seen as a catalyst for market vitality, with opportunities for differentiation in innovation, user experience, and content ecosystem [5]. Group 3: Market Dynamics - The entry of DJI into the panoramic camera market has prompted a restructuring of the industry landscape, with significant shifts in market shares [4]. - Insta360's CEO acknowledged the anticipated competition from DJI when the company decided to enter the drone market five years ago, indicating a strategic awareness of market dynamics [4].
影石回应大疆价格战：或推动市场扩容