Choice Privileges Announces an All-New Rewards Experience that Offers More Rewards, More Often

Core Insights - Choice Hotels International is enhancing its Choice Privileges rewards program, introducing new benefits and a Titanium tier in early 2026, aimed at providing members with more rewards and faster paths to Elite status [1][2][3] Group 1: New Program Features - Members will earn rewards every five nights, including milestone rewards like bonus points and gift cards [5] - The new Titanium status will be available at 55 nights or 110,000 Elite Qualifying Credits, offering exclusive benefits such as the ability to book premium properties for half the points [5] - Elite status will be more attainable, with reduced requirements for Gold, Platinum, and Diamond tiers, now requiring five fewer nights than before [5] Group 2: Member Benefits - Members can earn Elite Qualifying Credits through hotel stays and spending on the Choice Privileges Mastercard, which can be used for everyday purchases [5] - Points will never expire for Elite status holders, and a soft landing benefit will prevent sudden loss of status [5] - Members will have the ability to transfer points to friends and family starting in late 2026 [5] Group 3: Market Position and Recognition - Choice Privileges has been recognized as the top hotel rewards program by U.S. News & World Report and WalletHub, reflecting its competitive points redemption rate and flexible options [3][4] - The program is designed based on extensive research with travelers, focusing on flexibility and frequent recognition [3][4] - Choice Hotels operates over 7,000 properties globally, catering to various travel styles and budgets, enhancing the overall travel experience for members [6][9]