Group 1 - The event held in Kunming focused on the theme of "integration towards a new spring city," attracting nearly a hundred media leaders from across the country [1] - The research team explored the industrial development dynamics and cultural roots of Kunming, emphasizing the significance of flowers in driving the local economy and enhancing its global presence [1][4] - The logistics system for flower transportation in Yunnan has been developed to accommodate the delicate nature of flowers, with a cold chain distribution center capable of processing 12.5 million flower packages daily [3] Group 2 - Yunnan's flower shipment volume has increased significantly, from 2 tons to 260 tons daily, with a total annual shipment of 155,000 tons in 2024, supported by a collaborative cold chain, air, and rail transport system [4] - The skincare brand "Winona," under Yunnan Betaini Biotechnology Group, has achieved a top ten position in Tmall's beauty pre-sale rankings, showcasing the company's strong production capabilities and automated processes [6] - Betaini's R&D investment reached 337 million yuan in 2024, maintaining an annual growth rate of over 5% for three consecutive years, leading the industry in innovation [6] Group 3 - The historical significance of Kunming is highlighted by the establishment of the National Southwest Associated University during the war, which contributed to cultural and educational advancements in the region [8] - The current media landscape faces challenges similar to those encountered by the university during its time, emphasizing the need for adaptation and innovation in content production and dissemination [8][10] - The president of the Chinese Evening Association stressed the importance of integrating advanced technology with cultural and educational values to revitalize the spirit of the university [10]
中国晚报工作者协会调研团走进昆明，深度探寻融合向新密码