盐津铺子(002847)：魔芋延续高势能 盈利能力不断提升

Core Insights - The company achieved revenue of 4.427 billion yuan in Q1-Q3 2025, a year-on-year increase of 14.67%, and a net profit attributable to shareholders of 605 million yuan, up 22.63% year-on-year [1] - In Q3 2025, revenue reached 1.486 billion yuan, a year-on-year increase of 6.05%, with a net profit of 232 million yuan, reflecting a 33.55% year-on-year growth [1] Revenue Growth Drivers - Revenue growth is driven by konjac products, with significant performance in quantitative circulation channels [1] - The company focuses on a big product strategy, enhancing brand momentum and product awareness across all channels, leading to strong growth in konjac products [1] - The quantitative circulation channel continues to show high growth, supported by targeted channel management and improved product displays [1] Profitability and Margin Improvement - In Q3 2025, the net profit margin increased by 3.21 percentage points to 15.60%, while the net profit margin excluding non-recurring items rose by 3.97 percentage points to 14.78% [2] - The gross profit margin for Q3 2025 was 31.63%, up 1.01 percentage points year-on-year, attributed to the reduction of inefficient SKUs and product structure optimization [2] - The company reduced sales expense ratio by 3.54 percentage points year-on-year, indicating improved cost management [2] Product and Category Development - The company operates three main business divisions: spicy snacks centered on konjac, health products including quail eggs, and sweet products with growth potential [2] - The quail egg product has become the industry leader, with new product launches planned to further enhance market presence [2] Future Outlook and Financial Projections - Revenue projections for 2025-2027 are set at 6.025 billion, 7.240 billion, and 8.741 billion yuan, reflecting year-on-year growth rates of 14%, 20%, and 21% respectively [3] - Net profit forecasts for the same period are 846 million, 1.024 billion, and 1.254 billion yuan, with expected growth rates of 32%, 21%, and 23% respectively [3] - The company maintains a "buy" rating based on strong organizational capabilities and a comprehensive channel strategy [3]