深化“期货+零售”协同模式 海证期货携手杭州联华再续苹果产业助农新篇

Core Viewpoint - The collaboration between Haizheng Futures and Hangzhou Lianhua aims to enhance the supply chain of high-quality apples from Shaanxi to retail terminals, leveraging the successful pilot project from 2024 [1][3]. Group 1: Collaboration and Strategy - Haizheng Futures and Hangzhou Lianhua are utilizing internal synergies to explore new financial services for the real economy, expanding their cooperation to the Zhejiang market based on the 2024 Shanghai pilot experience [3][4]. - The project employs a "futures-spot linkage" model to ensure stable supply and price risk management for Shaanxi apples, benefiting both farmers and retailers [4][6]. Group 2: Benefits and Outcomes - The collaboration results in a win-win situation for farmers, retailers, consumers, and financial enterprises, enhancing sales channels for farmers and providing stable, quality products for retailers during promotional events [6][4]. - Consumers in Hangzhou benefit from access to fresh, reliable, and affordable apples through the promotional activities at Lianhua supermarkets [6][4]. - Haizheng Futures successfully replicates and upgrades the "futures-spot linkage" model, contributing to the modernization of agriculture and the service of the real economy [6][4]. Group 3: Future Plans - Haizheng Futures plans to deepen collaboration with other subsidiaries of Bailian Group and expand the "futures-spot linkage" model to other agricultural products such as eggs, pork, and red dates [6].