一串最贵卖到98元！奶皮子糖葫芦意外火了，席卷多个城市

Core Insights - The popularity of "Nai Pi Zi Tang Hu Lu" (milk skin candied hawthorn) has surged unexpectedly, leading to long queues in multiple cities, with prices reaching 98 yuan per skewer in Shanghai [1][2] - The product features a layer of milk skin wrapped around halved hawthorn, filled with various ingredients like yogurt or other fruits, contributing to its appeal among young consumers [2] Industry Dynamics - The price of milk skin has increased from 7-8 yuan to higher levels due to supply shortages, driven by high demand from middlemen and e-commerce platforms [2] - Seasonal factors, such as reduced milk production in winter, have further escalated raw material costs, impacting the overall pricing strategy [2] - A manufacturer reported producing 2,000 sheets of milk skin daily, yet still facing supply shortages, indicating a strong market demand that outpaces current production capabilities [2]